# amb.directory

> Directory of Apple Messages for Business brands, MSPs, and guides. Independent informational site — not affiliated with Apple Inc.

Use markdown twins (append `.md`) or `Accept: text/markdown` on HTML URLs. Public REST JSON lives under `/api/*`.

## Discovery

- [API catalog](https://amb.directory/.well-known/api-catalog): RFC 9727 linkset
- [OpenAPI](https://amb.directory/openapi.json): public read API
- [auth.md](https://amb.directory/auth.md): authentication for agents
- [MCP server card](https://amb.directory/.well-known/mcp/server-card.json)
- [Agent skills](https://amb.directory/.well-known/agent-skills/index.json)
- [llms-full.txt](https://amb.directory/llms-full.txt): larger concatenated index

## Directories

- [Brands index](https://amb.directory/brands.md): all brand profiles
- [MSPs index](https://amb.directory/msps.md): messaging service providers
- [Guides index](https://amb.directory/posts.md): AMB how-to guides

## Featured Brands

- [1-800 Contacts](https://amb.directory/brands/1800-contacts.md): Contact lens retailer offering prescription and order support via Messages.
- [1-800-Flowers](https://amb.directory/brands/1800-flowers.md): Floral and gift retailer providing ordering support through Messages for Business.
- [AXA](https://amb.directory/brands/axa.md): Global insurance company offering policy and claims support via Messages.
- [Apple](https://amb.directory/brands/apple.md): Apple uses Messages for Business to provide seamless customer support and product guidance.
- [Aramark](https://amb.directory/brands/aramark.md): Food service and facilities provider using Messages for Business for customer support.
- [BMW](https://amb.directory/brands/bmw.md): Premium automotive brand providing vehicle support and service scheduling through Messages.
- [Burberry](https://amb.directory/brands/burberry.md): Luxury fashion brand offering personal shopping and customer service via Messages.
- [CTBC](https://amb.directory/brands/ctbc.md): Taiwanese financial services company offering banking via Messages for Business.
- [CVS Health](https://amb.directory/brands/cvs-health.md): Pharmacy and healthcare company providing prescription and health services via Messages.
- [Chipotle](https://amb.directory/brands/chipotle.md): Fast-casual restaurant chain offering ordering and support through Messages for Business.
- [Credit Suisse](https://amb.directory/brands/credit-suisse.md): Swiss banking giant providing wealth management support through Messages.
- [Delta Air Lines](https://amb.directory/brands/delta-air-lines.md): Major US airline offering flight support and travel assistance through Messages.
- [DirecTV Now](https://amb.directory/brands/directv-now.md): Streaming service providing subscriber support through Messages for Business.
- [Discover](https://amb.directory/brands/discover.md): Financial services company offering card member support via Messages.
- [Dish Network](https://amb.directory/brands/dish-network.md): TV and streaming provider offering tech support via Messages for Business.
- [ENGIE](https://amb.directory/brands/engie.md): Energy company providing utility account support through Messages for Business.
- [Emirates](https://amb.directory/brands/emirates.md): Premium airline offering flight management and travel support through Messages.
- [Fairmont](https://amb.directory/brands/fairmont.md): Luxury hotel brand offering concierge services via Messages for Business.
- [Four Seasons](https://amb.directory/brands/four-seasons.md): Luxury hotel brand delivering concierge services through Messages for Business.
- [HSBC](https://amb.directory/brands/hsbc.md): Global bank offering secure banking support through Messages for Business.
- [Harry & David](https://amb.directory/brands/harry-and-david.md): Gourmet food and gift retailer providing order support through Messages.
- [Harvey Norman](https://amb.directory/brands/harvey-norman.md): Australian retailer offering product support and ordering via Messages.
- [Hendrick Automotive Group](https://amb.directory/brands/hendrick-automotive.md): Automotive dealership group providing service scheduling through Messages.
- [Hilton](https://amb.directory/brands/hilton.md): Hilton provides booking assistance, check-in support, and concierge services through Messages.
- [Home Depot](https://amb.directory/brands/home-depot.md): Home improvement retailer providing project help and order support via Messages.
- [KDDI](https://amb.directory/brands/kddi.md): Japanese telecom provider offering customer support via Messages for Business.
- [Kimpton Hotels & Restaurants](https://amb.directory/brands/kimpton.md): Boutique hotel brand delivering personalized guest services through Messages.
- [La Redoute](https://amb.directory/brands/la-redoute.md): French fashion retailer providing shopping support via Messages for Business.
- [Lithia Motors](https://amb.directory/brands/lithia-motors.md): Automotive retailer offering vehicle sales and service support through Messages.
- [Lowe's](https://amb.directory/brands/lowes.md): Home improvement retailer offering product help and order support through Messages.
- [Macerich](https://amb.directory/brands/macerich.md): Shopping center operator providing tenant and shopper support via Messages.
- [Marriott](https://amb.directory/brands/marriott.md): Global hotel chain providing guest services and booking support via Messages.
- [Matches Fashion](https://amb.directory/brands/matches-fashion.md): Luxury fashion retailer offering personal shopping through Messages for Business.
- [Mayo Clinic](https://amb.directory/brands/mayo-clinic.md): World-renowned medical center providing patient support via Messages for Business.
- [Men's Wearhouse](https://amb.directory/brands/mens-wearhouse.md): Men's apparel retailer providing styling and order support via Messages.
- [Mercedes-Benz](https://amb.directory/brands/mercedes-benz.md): Luxury automotive brand offering concierge and service support through Messages.
- [NPower](https://amb.directory/brands/npower.md): UK energy supplier providing account management via Messages for Business.
- [Newegg](https://amb.directory/brands/newegg.md): Electronics retailer offering tech support and order tracking through Messages.
- [Nike](https://amb.directory/brands/nike.md): Athletic brand offering personalized shopping and product support via Messages.
- [Overstock](https://amb.directory/brands/overstock.md): Online retailer providing shopping and order support through Messages.

## MSPs

- [Genesys](https://amb.directory/msps/genesys.md): Customer experience platform reported in coverage of Apple’s own Messages for Business deployment.
- [InTheChat](https://amb.directory/msps/inthechat.md): Messaging platform associated with Newegg’s Apple Messages for Business / Business Chat presence in public MSP tables.
- [Infobip](https://amb.directory/msps/infobip.md): Omnichannel CPaaS and messaging platform; Apple-approved MSP used by AI agent and enterprise AMB deployments including Poke.
- [Kipsu](https://amb.directory/msps/kipsu.md): Hospitality messaging platform used for guest messaging; appears in hotel AMB / Business Chat research notes.
- [LivePerson](https://amb.directory/msps/liveperson.md): Conversational cloud platform widely reported as the MSP behind early Apple Business Chat / AMB retail and telecom launches.
- [Salesforce](https://amb.directory/msps/salesforce.md): Service Cloud and messaging offerings used by enterprises integrating Apple Messages for Business through approved channels.

## Guides

- [From Apple Business Chat to Messages for Business](https://amb.directory/posts/apple-business-chat-to-messages-for-business.md): Apple Business Chat is now Apple Messages for Business. See the launch timeline, rename, and what still matters for brands and MSPs.
- [Apple Messages for Business Best Practices](https://amb.directory/posts/apple-messages-for-business-best-practices.md): Practical AMB patterns from live brand deployments: entry points, use cases, and conversation design for iMessage.
- [How to Get Approved for Apple Messages for Business](https://amb.directory/posts/how-to-get-approved-for-apple-messages-for-business.md): What Apple’s Experience Review looks for: UX quality, human handoff, policies, and moving from test to commercial.
- [How to Apply for Apple Messages for Business](https://amb.directory/posts/how-to-apply-for-apple-messages-for-business.md): Step-by-step: choose an MSP, register in Apple Business Register, define use cases, and prepare for onboarding.
- [What Is Apple Messages for Business?](https://amb.directory/posts/what-is-apple-messages-for-business.md): A clear guide to Apple Messages for Business: how it works in iMessage, entry points, MSPs, and why brands use it.

## Optional

- [Terms](https://amb.directory/terms.md)
- [Privacy](https://amb.directory/privacy.md)
- [Sitemap](https://amb.directory/sitemap.xml)